Now Share This: PR and Social Media

Have you noticed competition for jobs right now is hyper-fierce? (Duh.) So what makes you stand out? What makes you (to borrow the Seth Godin line) remarkable? Please tell me it’s not your paper resume and paper work samples. If it is, you just assured yourself a position in the middle of the “unremarkable” pile of resumes.

Want to be markable in your job search/professional networking? Try this:

1. Create a video resume. Now. Upload it and tag it and put it everywhere. Especially on sites like this.
2. Create a blog showcasing your work talents. (Hints: Make it helpful, useful and fun. Or read this.)
3. Work LinkedIn as if your professional life depended upon it. (It does.)
4. If you have any video presence at all, create and customize your own YouTube channel.
5. Twitter, Twitter, Twitter. And NOT about what you ate for lunch or that you went to the gym.
6. Customize your channels – YouTube, Twitter, etc. Here’s a guy who can help. (Disclosure: He did my Twitter and YouTube customizations, and did an amazing job.)

What do you think? Are you doing any of the above? Why or why not?